Goal-Based Budgeting: Stop the ‘Safe’ Budget That Kills Your Scale-Up
Goal-Based Budgeting is the antidote to the incremental lie that cripples scaling businesses. Too many £1M–£10M enterprises rely on last year’s numbers plus a percentage, but this approach starves ambition. The Year-End Reckoning: Part 1 It’s late November. The Christmas planning has begun, the office party logistics are underway, and every founder I speak to…
