A qualified ICAEW chartered accountant and fellow with 15 years’ experience across media and entertainment industries in both small and large mutli-national businesses. A highly commercial and international FD, Sofia has for many years advised business leaders on strategy and finance .

Sofia’s most distinguishing quality is that she equally excels at conducting business reviews and strategic planning, as well as following through with hands-on change management and process implementation.

Sofia’s key strengths include:

  • Business Strategy development
  • Robust financial reporting and budgeting
  • Working capital management
  • Management reporting pack development including KPIs
  • Negotiation and facilitation
  • New business development
  • Franchise  and global IP
  • Client profitability analysis